Ram Charan‘s 11th film went on floors today. A pooja was conducted to officialise the project. Ram Charan’s father Chiranjeevi and Kortala Siva were also present at the launch, as per reports on Indian Express. The megastar sounded the clapper board while Kortala called the first shot. Apart from the launch, the team also released the first look of the untitled project. It features the lead actor Ram Charan in a rural avatar, a look we haven’t seen him in before. Reportedly, it’s a love story set against the backdrop of a village. The story has also been written by Sukumar. “Sukumar has come up with a very new concept and storyline which will showcase Ram Charan in a fresh light,” revealed the producers as per further reports. Jagapathi Babu who played the lead antagonist in Vijay’s 60th project, will play a crucial role in this film as well. DSP will be composing the music for this film. There was a lot of speculations regarding the female lead with respect to this project. Initially, Anupama Parameshwaran was signed on for this film. But certain reports suggested, she was dropped out because they wanted some with a more glamorous image, while others believed it was her huge fee that called for it.  They have now finalised on Samantha Ruth Prabhu. We are now are awaiting an official confirmation from the actress. Now this will be one promising pair!

Samantha has had splendid year with 4 hits – Janatha Garage, Theri, 24 and AAa. Come 2017, she has already signed on multiple projects – one of them being Irumbu Thirai opposite Vishal and Arya. then there’s her first film with Vijay sethupathi helmed Thiagarajan. She will also play a pivotal role in Savithri’s biopic. And she is one of the female leads in Vijay’s 61st project. As for Ram Charan he has a had great as actor with Dhruva and as a producer with his father – Chiranjeevi’s 150th film – Khaidi no 150. Now let’s hope both these talented actors team up as soon as possible!